Repurposing on every other platform and social media is what I always do however when I used to repurpose on my blogger blog , I ran into problems with Adsense approval 😅 accusing me of over distribution and also issues with canonical links. How do you overcome this type of SEO issues in google?
Great post. To me this scream's for an Ai solution.
I have the impression the latest AI systems are getting better and better at identifying who we as the creators of the content actually tick.
Assuming that is true and keeps improving, finding an AI tool that can do the steps of the article and I can act as a curator should significantly reduce the time it takes to repurpose and might even open the door to the existing archives of content that can lead to interesting combinations of previous ideas and suggestions into a bigger, deeper web of one's creations over time.
Could AI be a biographer of content and a historian of our creativity over time?
I have often thought it could be interesting to review the things I have written over the years but then I see that mountain of content and the potential task of drawing relations, conclusions and connections and tell myself: When I retire and have all the time of the world, maybe then I can...
This is awesome, Kristina. I feel like I’ve already written about every moment of my life, but I never thought to repurpose them from different angles. Really brilliant!
Broken down into actionable steps. I love this piece as it brought pragmatic ways to repurpose instead of just saying the word!
I also saw that repurposing an article into shorter pieces gets seen by different people at different times.
I forget that not everyone is going to see my work the first time round and that repurposing just gives it a chance of being seen by different people (not the same people who may get fed up of it).
This was so helpful - thank you! I’m still fairly new to substack but have a decent sized
Following on twitter/X… where my best engagement usually comes from long form threads.
I love the idea of turning those threads into posts here - I know they’re good ideas and they got great conversation and engagement… now I just have to realize it’s “ok” to repurpose.
I love this piece. Definitely some of this I do since I share on Medium and Quora I guess that is some of it. But I definitely will incorporate these other steps once I get more acclimated with everything. Thank you Ms. Kristina and Mr. Alberto for sharing this. Blessings to you both and your families. :) :)
At first I though repurposing would ONLY work when using it on multiple platforms OR when you used a very old article again at some time. But this post was eye-opening, thanks so much for these insights into how we can tweek the "repurposing" in an actual meaningful and valuable way - even on the same platform and even if we don't have a long article archive!
Every Note can be a post, every post can be a Note. That's how the flywheel works. You can test ideas on Notes or in your posts, tweak them a little and then write a longer or simply a short story about it.
I am new to Substack and have plans to repurpose content from Medium, in various formats. It is encouraging and helpful to see your list of repurposing options. Thank you!
Hi Cheryl, super 👋 it's smart to start the Medium/Substack flywheel. You can tweak your stories a little it copy paste them. You have to think about the headline. Your headline is also your subject line
Repurposing on every other platform and social media is what I always do however when I used to repurpose on my blogger blog , I ran into problems with Adsense approval 😅 accusing me of over distribution and also issues with canonical links. How do you overcome this type of SEO issues in google?
Great post. To me this scream's for an Ai solution.
I have the impression the latest AI systems are getting better and better at identifying who we as the creators of the content actually tick.
Assuming that is true and keeps improving, finding an AI tool that can do the steps of the article and I can act as a curator should significantly reduce the time it takes to repurpose and might even open the door to the existing archives of content that can lead to interesting combinations of previous ideas and suggestions into a bigger, deeper web of one's creations over time.
Could AI be a biographer of content and a historian of our creativity over time?
I have often thought it could be interesting to review the things I have written over the years but then I see that mountain of content and the potential task of drawing relations, conclusions and connections and tell myself: When I retire and have all the time of the world, maybe then I can...
This is awesome, Kristina. I feel like I’ve already written about every moment of my life, but I never thought to repurpose them from different angles. Really brilliant!
Broken down into actionable steps. I love this piece as it brought pragmatic ways to repurpose instead of just saying the word!
I also saw that repurposing an article into shorter pieces gets seen by different people at different times.
I forget that not everyone is going to see my work the first time round and that repurposing just gives it a chance of being seen by different people (not the same people who may get fed up of it).
I love repurposing content but you have to be strategic about it.
LinkedIn is one of my biggest platforms and I often see Medium writers share their Medium article there with the link. They hear crickets.
You have to find ways around it and you have some great tips here.
It's important to adapt to each platform's language.
Yea great insight!
Thanks!
I have been using Justin Welsh’s Hub and Spoke repurposing system since January this year and I love it.
I never run out of content ideas and content pipeline is always full.
I focus my ideation and writing efforts on my weekly newsletter.
1 Newsletter -> 7 Social Media Posts
I repurpose my LinkedIn posts to Substack Notes.
I could do more and I’m evaluating expanding my repurposing to:
- X
- Medium
- YouTube
- Repurposing the most professional newsletter content to a blog.
I bought his course too. But I've never applied it literally.
Are you getting results from your spokes?
Slow and steady growth…
The main result is that I focus on writing one piece of longform content (Newsletter) and the spokes are taken care of..
So it works for me in the sense that I never run out of content ideas…
I’m trying to mix things up a bit to see what works best.
This was so helpful - thank you! I’m still fairly new to substack but have a decent sized
Following on twitter/X… where my best engagement usually comes from long form threads.
I love the idea of turning those threads into posts here - I know they’re good ideas and they got great conversation and engagement… now I just have to realize it’s “ok” to repurpose.
Thank you for this - lots to think on!
Thanks.
Yes, it's absolutely ok.
And to save time, you can put your threads in ChatGPT and play with the prompts until it creates a draft you like.
Nice.
Amazing growth
Thanks. And it's going even better now.
Great seeing you here ❤️
You published the SAME article on Medium & Substack?
I’m shocked! I didn’t know that you could do that.
I loved your tips on how to repurpose content.
Shorts on IG Reels & TikTok (YouTube?).
Posts on X & LinkedIn.
Thank you!
Yes, Medium doesn't bother.
And readers don't bother, too. They often don't follow you on both platforms.
Who knew?!
This is why I’m here …
to LEARN!
I've been hesitant to start Substack, but I think I am going to give a go with this strategy
Substack has great organic growth right now.
And it's also designed for collaboration. If you exchange recommendations and do guest posts growth is really fast.
The latest article on my publication shares my guest posting strategy.
I love this piece. Definitely some of this I do since I share on Medium and Quora I guess that is some of it. But I definitely will incorporate these other steps once I get more acclimated with everything. Thank you Ms. Kristina and Mr. Alberto for sharing this. Blessings to you both and your families. :) :)
Thank you. And good luck with your repurposing!
Thank you friend. Blessings. :) :)
Thanks Alberto this is super helpful.
Great to have a strategy laid out.
Thanks. Happy to help!
Thanks for the advice
Thank you for reading!
At first I though repurposing would ONLY work when using it on multiple platforms OR when you used a very old article again at some time. But this post was eye-opening, thanks so much for these insights into how we can tweek the "repurposing" in an actual meaningful and valuable way - even on the same platform and even if we don't have a long article archive!
A little lateral thinking reveals tons of opportunities
That's a pretty decent summary!
Every Note can be a post, every post can be a Note. That's how the flywheel works. You can test ideas on Notes or in your posts, tweak them a little and then write a longer or simply a short story about it.
How are you doing, Fabienne? Have you moved yet?
Thanks for these extra-tips. Will try to experiment with them.
Doing fine, thanks - can't imagine we will move in three weeks and leave this city I have been living for 12 years 🤯
I am new to Substack and have plans to repurpose content from Medium, in various formats. It is encouraging and helpful to see your list of repurposing options. Thank you!
You're welcome!
Hi Cheryl, super 👋 it's smart to start the Medium/Substack flywheel. You can tweak your stories a little it copy paste them. You have to think about the headline. Your headline is also your subject line