Great idea. I wonder if making it a closed “club” is inherent to its success.
I have been thinking that as I launch my books this year, I’d like to release them as free ebooks for my subscribers for a limited time and ask for reviews before launch as an exchange. Some of the projects are interactive workbooks though so I wonder about how …
Great idea. I wonder if making it a closed “club” is inherent to its success.
I have been thinking that as I launch my books this year, I’d like to release them as free ebooks for my subscribers for a limited time and ask for reviews before launch as an exchange. Some of the projects are interactive workbooks though so I wonder about how useful the PDFs will be. Still thinking on it, but great idea.
Don’t underestimate the power you can have as a positive reviewer for someone’s work or your impact on supporting a new project. It is such a generous thing to do!
I think it's better if it's a closed club for a couple of reasons.
1. It creates some FOMO when you annonce your club. It'll be a stronger motivation for people to sign-up if it's a closed group with a limited number of spots.
2. Part of the success from my book launch club came from me messaging and following-up with my members individually. By having a limited group I was able to send everyone direct messages.
3. Of the people who join, you'll only get a certain percentatge to actually write reviews. In my research, I read online to expect no more than 33%. I got much higher than that (11/15 or 73%) but I was actively messaging and following up with each of my members. Much better to have a smaller group of members that you can build a strong connection with and message with regularly.
As far as I know Matt did exactly what you describe. However, maybe it would be wise to connect with him(he'll be soon in the comments too) and ask him what to keep in mind.
He got feedback then and included it in his book.
Also love that he changed the cover. This shows it's not done with the book launch.
For the prelaunch I would also think about a webinars freebies bonuses. Maybe a mini online course for people who preorder. A live session to generate excitement. So many ideas!
We'll cover this inside the membership and I'll also show how to creat your own course.
Finger crossed for your launch. Keep us in the loop
Great idea. I wonder if making it a closed “club” is inherent to its success.
I have been thinking that as I launch my books this year, I’d like to release them as free ebooks for my subscribers for a limited time and ask for reviews before launch as an exchange. Some of the projects are interactive workbooks though so I wonder about how useful the PDFs will be. Still thinking on it, but great idea.
Don’t underestimate the power you can have as a positive reviewer for someone’s work or your impact on supporting a new project. It is such a generous thing to do!
I think it's better if it's a closed club for a couple of reasons.
1. It creates some FOMO when you annonce your club. It'll be a stronger motivation for people to sign-up if it's a closed group with a limited number of spots.
2. Part of the success from my book launch club came from me messaging and following-up with my members individually. By having a limited group I was able to send everyone direct messages.
3. Of the people who join, you'll only get a certain percentatge to actually write reviews. In my research, I read online to expect no more than 33%. I got much higher than that (11/15 or 73%) but I was actively messaging and following up with each of my members. Much better to have a smaller group of members that you can build a strong connection with and message with regularly.
Hi Kate, wonderful to hear about your upcoming book launches.
It sounds like a book club to me, you only haven't given it a title yet.
I'd label exactly this as book club. Similar to blogging clubs.
Will you self publish via Amazon KDP? If so keep their restrictions (terms and conditions) in mind.
As far as I know Matt did exactly what you describe. However, maybe it would be wise to connect with him(he'll be soon in the comments too) and ask him what to keep in mind.
He got feedback then and included it in his book.
Also love that he changed the cover. This shows it's not done with the book launch.
For the prelaunch I would also think about a webinars freebies bonuses. Maybe a mini online course for people who preorder. A live session to generate excitement. So many ideas!
We'll cover this inside the membership and I'll also show how to creat your own course.
Finger crossed for your launch. Keep us in the loop